It all started during an IM chat with a friend of mine…
Friend: I have a lunch today with the new director and our VP today
do I want, Pizza with Ricotta and Spinach or a Seared Duck Breast Salad?
Pinzler: well, I would imagine the duck is more expensive?
Friend: actually, it’s not
Pinzler: oh, well then, Duck it up!
Friend: lol
… then a few minutes later ….
Friend: oh, but I smell something pizza-y now…
Pinzler: DUCK IT UP!
Not long after this exchange I realized that this wasn’t a half-bad life philosophy. A sort of portmanteau of “Do it up” and “Duck”. Take things seriously but don’t be forget to have fun too. Do something with purpose while not taking yourself too seriously. Duck it up.
Then I found (stole) the perfect mascot. The Cadillac Catera (1997-2001) was marketed as the “Caddy that zigs” and featured advertisements starring an animated red duck called “Ziggy”. According to Cadillac, “Ziggy has the sole mission of bringing fun to the luxury of Cadillac.” Duck it up, indeed.
So, duckitup.com will serve as my blog home for the funny, cool and/or interesting things I come across, usually related to tech or media, that I need more than 140 characters to explain.
Finally, as an added bonus, if you tweet with the hashtag #duckitup (after passing through a screening process enabled by ifttt.com) that tweet will be posted on this blog. Don’t abuse it.